While browsing through Cool Hunter, I saw this very cool recruitment ad from Diesel. No, not the lame jpeg on this post. WAAAY cooler.You have to take a moral aptitude test.
Turns out I'm wicked.
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Marketing junkie
About Me
- Andrea
- I'm a marketing junkie, I'm a foodie, and I'm a scuba diving addict...not necessarily in that order. The common denominator: passion. It's what keeps my world going. When the going gets tough, it's my passion for what I'm doing that helps me dig deeper. My one guiding light in life is always to be involved only in what fulfils me.
What's occupying me now
- My current iTunes playlist: Mary J. Blige, The Used, My Chemical Romance
- The Ambassadors' Secret by John North: decoding one of Holbein's most famous paintings
Categories
- Andrea's Resume (1)
- Automotive (1)
- Life in the Biz (3)
- Portfolio (1)
- Retail (1)
- The Work The Work The Work (3)
Blog Archive
Places I like to hang out at
- Ad Age - read all about the cool campaigns that most Canadian agencies can only dream of producing
- Advergirl - dang, wish I were capable of this
- Brand Autopsy
- DM News
- Marketing Magazine - be forewarned: very annoying site that insists you pay for most of the gossip, I mean, content
- Marketing Vox - online marketing
- Rain Today - Lots of consultant-tese but sometimes there's actual, actionable advice here
- Strategy Magazine
Ad agencies in pop culture
- How To Lose a Guy in 10 Days (stars Kate Hudson & Matthew McConaughey)
- Melrose Place (stars Heather Locklear)
- Picture Perfect (stars Jennifer Aniston)
Biz Reads I've Enjoyed
- Brag! (by Peggy Klaus) - how to blow sunshine up your own toosh
- Driving Force: the McLaughlin Family and the Age of the Car (by Heather Robertson) - how GM came to Canada
- E (by Matt Beaumont) - if you even think you want to get involved in the ad biz, do yourself a favour: read this first
- Taken for a Ride: How Daimler-Benz Drove Off with Chrysler (by Bill Vlasic & Bradley A Stertz) - er, self-explanatory
- The S.P.I.N. Selling Fieldbook (by Neil Rackham) - listen, anticipate, SELL!
- Truth, Lies, and Advertising: The Art of Account Planning (by Jon Steel) - I recall enjoying it, but can't remember much from it (getting old...it was a long time ago)
- Where the Suckers Moon (by Randall Rothenberg) - How the hottest agency on the planet lost a car account
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